Hublink
Transforming connectivity across the wine industry, Hublink unlocks new opportunities to transact and eliminates time consuming inefficiencies. Hublink connects stockholders with sales channels through trusted, permission-based relationships. As Wine Hub’s latest innovation it enhances collaboration, streamlines operations, and drives growth.
What is Hublink?
By providing permissioned integration across our network, Hublink offers real-time access to favoured stock sources with connection-specific pricing and detailed stock information, empowering merchants, importers, and wine groups to operate more efficiently and increase sales.
Who is Hublink for?
Merchants & Brokers
Hublink transforms list sharing and purchasing decisions, better satisfying customer demand.
By leveraging the Hublink network merchants minimise capital risks, improve cash flow efficiency, and expand sales potential without holding excess stock.
Eliminate inefficiencies, automate order processing and increase transparency and trust.
Importers
Hublink amplifies market reach and can expand share of wallet by providing and off-trade sales network with real-time access to your list.
Improve market penetration whilst reducing risks. Increase listing opportunities by enabling wine trade channels access to your on-hand stock positions with relationship-specific pricing.
Wine Groups
For organisations operating multiple entities, Hublink provides a powerful solution for stock sharing and aggregation.
Allowing businesses to share stock positions across a group of companies without duplication or misreporting on balance sheets.
Set up transfer pricing and recognise margin where it is made.
Digitised wine list sharing
Systematic list sharing might not sound thrilling, but saving 15 hours a week on manual admin certainly does.
Hublink was designed to simplify fine wine list sharing, eliminating the inefficiencies of traditional methods. No more time-consuming, error-prone back-and-forth between stockholders and recipients. Instead, Hublink automates the process, enabling real-time, permission-based stock sharing—improving transparency, efficiency, and trust.
Radically improved sharing of verified, reconciled on-hand stock positions with trusted business connections, one relationship at a time. Save hours of time and benefit from stock transparency and availability.
Hublink redefines collaboration and connectivity in the wine industry with digital list sharing
Relationship-driven ecosystem
Hublink is radically different. An exclusive relationship-driven ecosystem for sharing verified, reconciled on-hand stock positions with trusted business connections.
Hublink empowers importers and agencies to extend relationships and build new ones by seamlessly connecting verified stock positions with the off-trade. By keeping an agency portfolio permanently live and accessible without requiring partners to commit to buying inventory in advance of a sale, importers can increase the potential of more of their agencies and unlock new market opportunities.
Improve cash flow efficiency
Hublink enhances cash flow efficiency by allowing merchants to access and sell a broader range of wines without depleting cash reserves and reducing the risk of holding stock that may be slow moving.
Importers benefit from greater liquidity by keeping their portfolios permanently live and accessible to merchants and retailers, expanding their sales network without requiring partners to tie up working capital in wider stock positions.
For wine groups, Hublink streamlines stock sharing across multiple entities, preventing duplication and ensuring accurate financial reporting—all while improving operational efficiency and reducing wasted time and resources.
Strengthen your wine business with Hublink
Hublink is the ultimate tool for wine businesses looking to streamline operations, improve efficiency, increase their sales opportunities and create stronger connections across their networks. By empowering businesses with real-time access and collaboration, Hublink is redefining what’s possible in the wine industry.